Professional Services
Your expertise drives the revenue. Your numbers should show what's actually working.
FirstFruits helps consulting firms, agencies, advisory businesses, and other professional-service companies keep the books organized, understand profitability, manage cash flow, and make better financial decisions as the firm grows.
Client ranking · Trailing 12 months
Who brings in the most revenue
- 01
Meridian Health
Retainer
$412K$25K6% - 02
Atlas Logistics
Project
$298K$72K24% - 03
Northline Capital
Retainer
$236K$73K31% - 04
Brightwave Retail
Project
$184K$17K9% - 05
Cedar & Co.
Advisory
$142K$54K38%
In Short
What does FirstFruits do for professional services firms?
FirstFruits Financial provides bookkeeping and fractional CFO services for professional services firms, including law firms, agencies and consultancies that bill for time, projects or retainers.
The team structures your books so revenue and costs can be reviewed by client, project or service line. Retainers and prepayments are recognized as the work is delivered, and accounts receivable support helps you get paid faster.
- Firms
- Law, agencies, consulting
- Profitability
- By client, project or service line
- Retainers
- Recognized as work is delivered
- Collections
- A/R aging and reminders
Revenue Isn't the Whole Story
A growing client list doesn't always mean a healthier business.
Professional-service companies often have relatively simple operations on the surface, but profitability can quickly become harder to understand as the company adds more of these:
- Clients
- Employees
- Contractors
- Retainers
- Projects
- Software
- Commissions
- Marketing
- Service lines
FirstFruits helps organize that financial activity so leadership can see more than simply total revenue.
- Revenue1272
- Payroll−548
- Contractors−186
- Software−74
- Marketing−92
- Overhead−168
- Retained204
$1.27M in revenue. 16% actually retained. Total revenue alone would never show that.
Clients. Services. Margins.
Know where the firm makes its money.
Depending on the way your business operates, FirstFruits can help structure reporting around:
- Margin by client
Client Profitability
Understand whether major clients or accounts are actually contributing to profit after the resources required to serve them.
- Margin by service
Service-Line Performance
Compare different services, departments, or revenue streams where the accounting structure allows it.
- Labor as % of revenue
Labor & Contractor Costs
See how payroll, contractors, commissions, or staffing costs affect margins.
- Overhead ratio
Operating Overhead
Understand software, rent, marketing, insurance, professional fees, and the other costs behind the firm.
- Revenue mix
Recurring vs. Project Revenue
Create better visibility into how different revenue models contribute to the business.
- Net margin
Overall Profitability
Move beyond revenue and understand what the company actually retains.
Revenue on Paper Isn't Cash in the Bank
A profitable firm can still struggle when clients pay slowly.
For businesses that invoice customers, FirstFruits can help provide visibility into:
- Accounts receivable
- Aging balances
- Outstanding invoices
- Expected collections
- Current cash
- Upcoming expenses
- Short-term cash needs
If you want FirstFruits more involved operationally, we can also support invoicing and A/R workflows.
Billed this quarter
$0
Collected
$0
A/R aging · days outstanding
$201,400 open
- Current$86.4K
- 1–30$52.3K
- 31–60$31.8K
- 61–90$18.2K
- 90+$12.7K
$30.9K is more than 60 days past due. Two clients account for 74% of it.
Financial Support Around the Way You Sell Expertise
Built for different professional firms.
The accounting workflow is built around the company rather than forcing every professional-service business into the same template.
- Retainers + projectsConsulting firms
- Retainers + mediaAgencies
- Recurring feesAdvisory firms
- Project + milestoneEngineering & design
- Hourly + flat feeLegal & professional offices
- Retainers + campaignsMarketing companies
- Subscriptions + servicesTechnology & service firms
- Built around youKnowledge-based businesses
Work With What You Already Have
Your financial team should fit into the business, not replace every system you use.
Most FirstFruits bookkeeping clients currently use QuickBooks Online. Professional-service firms often run several other tools alongside it.
- CRM
- Time tracking
- Billing platform
- Project management
- Payment processor
- Payroll platform
FirstFruits starts by understanding how those systems connect to the financial workflow and what management needs to see.
Growth Creates Different Questions
The financial decisions get bigger as the firm does.
A FirstFruits Fractional CFO can help management think through questions such as these. Select one to see how we would approach it.
CFO support can include
- Budgeting
- Forecasting
- Cash-flow planning
- Client or service-line profitability
- Hiring analysis
- Pricing analysis
- KPI development
- Scenario modeling
- Management reporting
Professional Services Dashboard
Keep the financial drivers of the firm visible.
Revenue, recurring revenue, margins, labor costs, A/R, cash, client concentration, and month-over-month performance, in one place.
- Monthly revenue
- $0.0K
- +4.2%
- Recurring share
- 0.0%
- +2.1 pts
- Gross margin
- 0.0%
- +0.8 pts
- Net margin
- 0.0%
- +1.3 pts
- Open A/R
- $0.0K
- −6.4%
- Cash position
- $0.0K
- +9.0%
Recurring vs. project revenue
Recurring revenue grew every month. Project revenue swings, so it should not carry payroll on its own.
Client concentration
- Top client24%
- Next 4 clients38%
- All others38%
Powered by Avanti
Financial information that management can actually use.
FirstFruits handles the accounting and financial work. Avanti helps organize and present the information behind it. Depending on your engagement, your workspace can bring together statements, cash, A/R, profitability reporting, KPIs, documents, trends, AI-assisted insights, and communication with your team.
- Financial statements
- Cash position & A/R
- Profitability reporting
- KPIs & financial trends
- AI-assisted insights
- Your FirstFruits team
Tax & Payroll Coordination
Keep the financial team connected.
FirstFruits does not prepare taxes. When your business needs payroll, tax preparation, or tax strategy, we recommend our partner, Elite Taxation. Using Elite is optional. FirstFruits remains focused on bookkeeping, financial operations, reporting, and CFO support.
Who This Is For
From a solo practice to an established firm.
Solo & Small Firms
Reliable books and financial reporting.
Growing Firms
More clients, employees, contractors, and stronger financial oversight.
Multi-Service Firms
Need profitability visibility across departments or offerings.
Established Companies
Already have accounting staff but need management reporting or CFO leadership.
Professional Services FAQ
Questions from professional services firms.
Pricing, process, software and more in one place.
See All FAQsCan you show profitability by client or project?
Yes. We structure your books so revenue and costs can be reviewed by client, project or service line, showing where your firm actually makes money.
Do you handle retainers and deferred revenue?
Yes. Retainers and prepayments are recorded correctly and recognized as the work is delivered, so your income reflects reality.
Can you help us get paid faster?
Yes. Accounts receivable support tracks aging, sends reminders and gives you a clear view of who owes what.
Do you work with law firms, agencies and consultancies?
Yes. We work with a range of service businesses that bill for time, projects or retainers.
Where we work
Based in Miami, FL. Serving businesses nationwide.
Your Business Sells Expertise.
Make sure the financial side is just as disciplined.
Tell us how your firm earns revenue, bills clients, manages staff, and handles accounting today. FirstFruits can build the right level of bookkeeping, financial operations, and CFO support around it.